In today's fast-paced digital world, users expect websites to load in under 3 seconds. Anything longer, and you're risking a high bounce rate and poor search rankings. Here are five practical tips to supercharge your website performance this year:
Technology
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They’re not scrolling through job boards. They’re contributing to open-source projects, building products, and ignoring your job post (unless it really stands out). These are passive candidates, and if you’re not actively targeting them, your competitors are.
Here’s how to attract passive tech talent — and do it before your competition.
🔍 1. Build a Magnetic Employer Brand
Passive talent needs a reason to notice you. That reason isn’t your job title — it’s your brand. What does your company stand for? Why should a talented dev leave their current role for you?
💡 What works:
Show off your team, your work culture, and your product wins.
Use employee spotlights and dev diaries to tell real stories.
Keep your branding consistent across your website, GitHub, LinkedIn, and blog.